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Any correspondence that leaves your office is a reflection of you and your company, so it is important that all mailing materials meet a certain standard. This is also true for any business greeting card you send out, no matter for whom it is intended. When selecting company greeting cards, make sure they are high-quality and durable.
A card made from quality material will not only stand the test of time, but will also stand a good amount of abuse. Think about it - a card is first handled by the sender or senders, sealed in an envelope and dropped into a mailbox. From there, it is sorted into a number of bins before it makes it onto the truck for delivery. By the time it makes it to the recipient's mailbox, it has been through a lot of wear and tear. If your company uses high-quality cards, you can rest easy knowing that when the recipient opens the card, it will look just as good as when you signed it.
|Jennifer Mathes, Ph.D.|